Born in Chicago, he is now the biggest inspiration for young aspiring Streetwear designers all across the globe.
Creativity flows through his veins, he graduated in Architecture and Civil Engineering, recently created one of the most appreciated collabs on the sneaker market, is a DJ at night and created the label Read More
For those of you who are interested in more than the “Hype” we’ve created a series called Sneaker Science where we take a look under the surface and give you insights into new and old technologies used in sneakers and shoes.
From how the idea was born to the process of creation over to the final product and how it’s implemented this series covers everything regarding sneaker technology! Read More
Nike has been dominating the Sneaker Market for more then 20 years now and is loved by everyone for their innovative ideas and creative ads. They introduced a technology in 1996 that changed the sneaker industry and which is used until this day.
Since the release of the Air Max 1 almost every sneaker by Nike was equipped with an air bubble in the midsole and collabs didn‘t come short for the US based sportswear company. From celebrities like Read More